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The Ultimate Guide to Choosing the Right Digital Marketing Consultant for Your Business.

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Prepare for seasonal purchasing opportunities.

Shoppers are becoming more prepared for these seasonal purchasing opportunities, and they are starting the shopping process earlier. Three to five weeks before both cultural and sales-based retail festivals, search interest increases.

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Increase foot traffic and in-store sales

People rely on digital more than ever before to make purchasing decisions. However, it is important to note that shoppers use Google not only to find things to buy online but also to find what they need nearby.

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Increase the visibility of your business and attract new clients.

As a brand, it's important to not only show up in places where customers might be looking, but also to offer real value that is meaningful and unique.

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Every day, customers use Google to browse, research, and buy.

Every day, more than a billion people use Google to shop. The path to purchase has shifted in recent years, with shoppers mixing online and in-store shopping experiences to fit their evolving needs. When it comes to communicating with current and new clients, knowing when and where to show up is crucial.

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Creative Intelligence in a world that prioritises privacy.

Because of an odd catalyst: third-party cookies, the marketing business is entering a new golden era of potential. As third-party cookies become less common, industry leaders are focusing on honing their "creative intelligence" to better reach and engage customers.

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9 Easy Ways to Reduce Bounce Rate

Websites have gone a long way from just being a fad to one of the best ways we communicate with our customers. So you've created your website with all the relevant content and compelling design, making it your most awesome creation ever. But somehow, when you head into Google Analytics, your bounce rate tells a different story.

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How To Make The Most of Your Story Highlights

Instagram Stories are the perfect way to engage with your audience, showcase your personality and give followers an insight into the authentic everyday life of your brand.

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10 Top Tips For Engaging Email Newsletters

Email newsletters are a great way to connect and engage with your audience, as well as boost sales - the average ROI is $42 for every $1 spent on email marketing, and nearly 9 out of every 10 marketers use email marketing to distribute content.